After being sended the task of analysing different perfume adverts to help us get in touch with the terminnology and get used to it, we ended making our own one and here it is the finished one. From this little project I can say that this perfume advert has been made to promote the new perfume called "My lays" and the look seems to be done to target mainly girls between 16-23. The use of conventions....After tooking my own photographs I did a research on famous perfume adverts which help me deciding the pose of the girl (model) and the tones I could use in order to have a good reference. The use of the colours in perfume adverts is something to have in mind if you want the advert to look nice and professional. Soft colours as in the bottom right photograph transmit brightness, sweetness and give a good contrast between the model and the background. Moreover the pose is also something very important, it has to transmit something to the audience in order to make the advert efficient. INITIAL PHOTOGRAPHS
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